Zweifel "Chips Heaven"

Chips Heaven is the place where every festival visitor wants to go. The way there is a six meter long smooth ramp with an inclination of 19 degrees. Those who watch quickly notice: the heavenly course is really something special. The smooth surface requires a lot of concentration and skill. Only two minutes remain to reach the sky and the buzzer. The slippery surface entertains spectators and participants alike.

"We are happy with Chips Heaven. Our requirements - challenge, fun and visibility - were met in full," says Adrian Müller, Head of Live Marketing and Sponsoring at Zweifel. The implementation phase was particularly exciting and intensive, says Jann Falett, Live Marketing and Sponsoring Manager at Zweifel, who was one of the first up the ramp.

The project risks were tested by made Marketing with prototypes for feasibility (angle of inclination, substructure, insulation materials, surfaces, LED tower, effect control). However, the participants do not realize that there is a lot of technology and know-how behind it. "That's how it should be. The focus is on having fun," says Müller.

The "Chips Heaven" will be used at Openair Greenfield, Openair Lumnezia, Heiteren Open Air and Open Air Gampel. It is the core element of the Zweifel for the next three years.

Implementation:

• Creative Workshops
• Brainstorming
• Concept development
• Visualization
• Feasibility analysis
• Prototype development
• Control and technology
• Flow definition
• planning of erection and dismantling